So the fashion line of the year has launched and it really has got people talking.

“I love it!”

“Why are the prices so high?””

“That jumpsuit looks like a trash bag”

“Love the prints”

“HOW MUCH for leggings?”

Talk about a plus size collection being divisive. As for me- I mostly love it. I love that Beth has delved into design waters without the cushioning of a big company like Evans, I love that she is keeping production in NYC, and I love that print above that has been described by Jezebel as,

…looks like a control panel from a spaceship in some 1980s sci-fi movie concept artwork…

Beam me up Scottie.

As well as the control panel print I especially like this…


I’m a sucker for dresses with pockets and  I love the boldness of an all white dress. I’m not keen on the bubble hems or the translucent jumpsuit but I’m sure the are those that love them. The main complaint from people seems to be about the prices but Beth responds perfectly on her Facebook page,

….The clothes were sewn in NYC in very small quantities, using quality fabrics in custom digital prints. The jumpsuits are a massive amount of fabric, 7 yards of 100% silk. I’ve learned a lot through this process about how much it costs to make high quality, sweatshop free clothing, which I think plus size girls deserve like everyone else. We’ve kept the prices as low as possible, and hope you’ll stick with us as we start to be able to produce in larger numbers to keep costs even lower.

Quality fabric, local production and small quantities don’t come with a high street price tag. Throw custom digital prints into the mix and you will definitely have to dig a little deeper than normal but you know whats good? We have the option for high quality fabrics. When did you last see a silk anything at all bigger than a size 18? Rarely. Standard sizes have countless high end options but us? Nah. It’s generally polyester to infinity and beyond.

I can’t tell you how happy I am that Beth is back on the fashion scene, doing things her own way and no doubt learning during the process. I’m already looking forward to her next collection and will be cheering her on from my own little studio, fabric shears aloft shouting, LET’S DO THIS.