I still remember that feeling of amazement when Lady Vintage approached me and asked me to if I would like to design a dress for them. I had so many ideas and so many hopes for it, and it was a little overwhelming but so incredibly exciting! I met with Victoria from the label and we discussed some ideas and Estella was born! Estella with her crossover bust, roomy sleeves and length that hopefully pleased most of her wearers. Estella that came in a multitude of fun patterns. It took a few samples, but when I had my first photoshoot and saw those 13 prints I was over the moon!


Seeing people wear and love the dresses made me indescribably happy! And I of course loved wearing mine! However, the feedback we got was that the crossover bust revealed just a little too much on most, and so we had more made but with a sewn up neckline – as seen in this blog post.

I know a lot of people lamented the selling out of Estella, and so two days ago we restocked her in 6 glorious prints.

Estellablackcake Estellacreamcake Estellagreenpoppy Estellalips Estellaorangepoppy Estellaredrose

And I decided to take four of those beautiful prints to Bushy Park, as their beautiful bright prints always make me think of happy summer days. I love that the Estella is super versatile, and as much as I love dressing up for events in her, sometimes I also love to throw her on on holidays and warm summer days.

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For reference – I am 5’7 and the size 16 fits me like a glove. I do like to wear these dresses with a belt but they also work perfectly without them.

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I really really love the length. I am not a huge fan of things that hit me above the knee and so these are utterly perfect. The fabric is light enough for a summer’s day but still heavy enough for it to fall nicely. I am not wearing a petticoat here, but she looks perfect with them as well. The skirts are full enough to accommodate one, but not a full circle.

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I just love these new prints! I already owned the cupcake ones from the last batch and I adore those, but it’s wonderful to see these vibrant new patterns and how the dress really brings them to life. They will be perfect for so many occasions events.

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You only have a few hours left to go, but if you fancy nabbing youself a dress and fancy a discount then be quick – and se ‘PAYDAY20′ for 20% off til midnight! Stock is selling out fast so hurry hurry! Click here to shop the Estella dress.

Do you love Estella? Do you own any or have you got some en route to you?